Community Futures Fraser Fort George has released the 2023-2024 Regional Business Liaison (RBL) report, sharing insights from 210 businesses across the Fraser-Fort George region. Developed with regional partners, the report highlights opportunities and challenges for local businesses and emphasizes collaboration as a cornerstone for fostering economic resilience and sustainability.
“The resilience and adaptability shown by businesses in our region reflect an incredible spirit that is the backbone of Fraser Fort George,” said Ben Campbell, Treasurer, Community Futures Fraser Fort George Board of Directors and Chief Financial Officer, Northern Development Initiative Trust. “These business owners have navigated economic uncertainty with innovation and commitment, contributing to the vibrancy of our communities. This report is a testament to their efforts, and Community Futures Fraser Fort George is committed to standing by them as they continue to build a strong, sustainable future for our region.”
The report highlights distinct economic dynamics across the region. In Mackenzie, small-scale and microbusinesses navigate forestry sector challenges, with strong community ties and diversification efforts offering pathways to growth. Prince George, the region’s most diversified economy, showcases resilience through investments in digital marketing, sustainability, and robust infrastructure. The Robson Valley-Canoe region, rooted in forestry, tourism, and agriculture, faces vulnerabilities but has opportunities for stability through renewable energy and sustainable practices.
“The resilience and strength of our business community is truly inspiring, but addressing the unique challenges across our region requires a united approach,” said Anna Duff, General Manager of Community Futures Fraser Fort George. “By working closely with business leaders, policymakers, and community organizations, we can foster an environment where every business has the support it needs to thrive. Our hope is that this report not only informs but also catalyzes meaningful partnerships that drive sustainable growth and resilience across Fraser-Fort George.”
Mayor Simon Yu emphasized the importance of shared knowledge and collaboration in strengthening the local economy.
“Access to the insights in this report is invaluable for both current and aspiring business owners. Initiatives like this, along with events such as the B2B Expo in February, are essential for fostering growth in our community. Knowledge is power, and sharing it through collaboration is the key to building a resilient and thriving business ecosystem.”
The report also identifies key priorities for fostering business resilience, such as improving access to capital, enhancing infrastructure, promoting sustainability initiatives, and addressing workforce development needs. Community and network building emerged as a critical component for fostering long-term growth and stability through collaboration among businesses, local authorities, and organizations.
Community Futures Fraser Fort George invites community members, policymakers, and business leaders to review the report and gain a deeper understanding of the economic landscape across the region. The insights from this report provide a foundation for building resilience and fostering sustainable growth, ensuring businesses and communities in Fraser Fort George region can thrive in the years ahead. The complete 2023-2024 Regional Business Liaison report is available online at cfdc.bc.ca